Beautiful Homes. Smarter Prices. A Better Way to Own.

Core underwriting document · print this page to PDF · about 40 pages as written, with tables. Evidence belongs in the Appendix checklist — those documents are not yet bound.

Confidential — for SBA participating lender use only

Existing company · proposed manufacturing operation

Paparazzi Marketing Group LLC

Proposed ICF manufacturing company — not yet named or formed

Factory-built ICF modular housing — IRC as adopted by Louisiana

Existing company: Paparazzi Marketing Group LLC (marketing, NAICS 541600). Manufacturer: proposed — not yet named or formed.

To industrialize the construction of durable American housing by manufacturing high-performance ICF building systems and modular homes at scale.

Core business plan · $5,000,000 7(a) International Trade Loan request · Made-in-America guarantee (subject to eligibility and underwriting)

Borrower
Ameridura Manufacturing Company
Principal
Philbert Andre Honore, Owner
Primary NAICS
327390 Other Concrete Product Manufacturing (ICF systems; confirm from actual receipts)
Date
September 2026

This document and its appendices contain confidential commercial information. It is not a commitment to lend, an SBA approval, or a tax opinion. Dollar amounts in sources-and-uses and unit costs are a lender-ready framework to be replaced with vendor quotes and filed tax returns before authorization.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · ConfidentialContents

Contents

The package is four pieces: this core plan (~40 pages as written), a separate financial-model view, an evidence checklist, and the SBA application sequence. This table is the core plan only. Page numbers are sequential in this draft — not a 50–60 page target.

SectionPages
Cover1
Contents2
Why Ameridura Exists / Equity Program / Flywheel3–5
Two Timelines — Production vs. Total Project6
01 Executive Summary7–9
02 Company History & Existing Operations6–7
03 Management & Ownership8–9
04 Manufacturing Business Model10–11
05 Product Line / Housing Models12–14
06 Market Opportunity & Housing Delivery15–17
07 Competitive Position18–19
08 Manufacturing Facility & Production System20–22
09 Equipment & Technology23–24
10 Supply Chain25–26
11 Sales, Contracts & Distribution27–28
12 Workforce & Hiring Plan29
13 Regulatory / Licensing / Quality Control30–32
14 SBA Loan Request & Sources/Uses33–34
15 Financial History35
16 5-Year Financial Projections36–38
17 Debt-Service & Repayment Analysis39–40
18 Risk Analysis & Mitigation41
19 Implementation Timeline42
20 Why ICF43
21 Factory vs charity vs mortgage44
22 8(a) — potential only45
23 The Bayou 2500 factory platform46–48
24 House BOM / factory COGS49–51
25 $5M equipment SKU register52–54
26 Collateral register55–56
Core plan~40 pages as written
Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential00 Why Ameridura Exists · 1–3

Section 00

Why Ameridura Exists

Heart first. Then manufacturing. Then numbers. The Equity Program is education, not a substitute for underwriting.

Ameridura Manufacturing Company was created around a simple belief: homeownership should not be reserved for families who can afford the inefficiencies built into the traditional construction process. America doesn’t simply need more houses. It needs more attainable homeownership.

Today, the average family enters the housing market as a consumer. They see the finished home, the sales price and the mortgage payment. What they often don’t see is everything that happened before that house reached them—the land acquisition, development, construction, subcontracting, financing, overhead and layers of margin that can accumulate throughout the process. Ameridura was created to change the economics of that process.

We are building a manufacturing company designed to produce beautiful, durable homes through standardized factory production, while helping families understand the economics of the property they are purchasing. We’re not simply trying to sell more houses. We’re trying to make it possible for more families to become owners.

Through the Ameridura Equity Program™, each homeowner receives access to a dedicated Homeownership Consultant who helps them understand the journey from land acquisition through completed home: Land → Home → Site Costs → Total Investment → Potential Property Value → Equity. The goal is education and informed decision-making—not promising a particular appraisal or return. Don’t just teach people how to buy a house. Teach them how to understand what they own.

That mission is lender-readable because it connects manufacturing to a tangible community outcome: American manufacturing → lower construction complexity → attainable homes → new homeowners → family assets → community wealth. It is not a substitute for projections, assumptions, use of proceeds, repayment ability or management strength.

Why customers will buy: attainable price points, modern designs, durability, more usable space, guidance through the homeownership process, and potential financing pathways for qualifying buyers (including USDA Section 502 Guaranteed 100% financing in eligible rural areas through independent lenders—not a developer credit line). Why the community benefits: more attainable housing, manufacturing jobs, construction-related employment, local suppliers, tax base and homeownership. Why the loan gets repaid: five standardized models, fixed engineering, fixed BOMs, repeatable production, controlled purchasing, factory labor, quality control and contracted offtake—shown in the numerical sections that follow.

  1. 1.Capital → Factory + equipment
  2. 2.Manufacturing → Standardized homes
  3. 3.Affordability → More attainable purchase prices
  4. 4.Homeownership → More families become owners
  5. 5.Equity → Families build assets
  6. 6.Community → Jobs + housing + economic activity
  7. 7.Revenue → Ameridura sells more homes
  8. 8.Reinvestment → Capacity expands
  9. 9.More homes → The cycle repeats
Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential00b Two Timelines — Production vs. Total Project · 4

Section 00b

Two Timelines — Production vs. Total Project

The lender should not underwrite a slogan that “we build your house in 30 days.” There are two timelines. Production timeline: how long Ameridura needs to manufacture the home once it is released into production. Total project timeline: land + financing + engineering/site review + permitting + foundation/site work + manufacturing + delivery + installation + final completion. Those are different things.

Once a homeowner’s project is fully approved and released for production, the factory becomes the construction site. The production system is designed around engineering → materials → cut/fabricate → assemble → MEP installation → quality control → finishing → final inspection → delivery → installation → final completion.

Target, not a guarantee: approximately 20–36 working days of factory production once a home is released into production, then approximately 3–7 days for site installation/completion activities depending on model and site. Factory-to-family objective: approximately 4–7 weeks from production release to a completed home—not from the day somebody walks into the showroom. Permitting, financing, land acquisition, site preparation and foundation work can occur before or alongside factory production.

What takes months doesn’t have to happen entirely on the customer’s property. That is the manufacturing advantage the underwriting file is paying for.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential01 Executive Summary · 7–9

Section 01

Executive Summary

The applicant’s principal is an experienced entrepreneur who has successfully built and scaled operating businesses. The proposed ICF manufacturing company is a new venture/product platform, and the applicant has intentionally recruited experienced ICF manufacturing leadership to manage the specialized manufacturing function.

The applicant’s principal is an experienced entrepreneur who has successfully built and scaled operating businesses. The proposed ICF manufacturing company is a new venture/product platform, and the applicant has intentionally recruited experienced ICF manufacturing leadership to manage the specialized manufacturing function. The factory has not been named and has not been formed. Paparazzi Marketing Group LLC is the existing operating company.

Who

Paparazzi Marketing Group LLC · existing company

Philbert Andre Honore, Founder / Owner / CEO

What we do

Marketing business, NAICS 541600, since 2011. The ICF manufacturer is proposed — not yet named, not yet formed.

What we are expanding into

Factory-built ICF modular housing: recruit ICF manufacturing leadership, prototype, and offtake. Do not put a 2011 date on a factory that does not exist.

The ask

$5,000,000 SBA 7(a) ITL

Made-in-America 90% guarantee to the lender, subject to eligibility and underwriting.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential01 Executive Summary (continued)

Why this plant

  • HUD: America needs more housing. Off-site construction is part of how supply gets added.
  • Site-built cycle time and field labor limit how fast units can be produced.
  • IRC modular on a permanent foundation is a house a buyer’s lender can underwrite (FHA / GSE / USDA / VA) — not HUD-code manufactured housing as the base SKU.
  • A qualifying NAICS 31–33 manufacturer can seek a 7(a) ITL; 90% is a guarantee to the lender.
  • This line’s base case is 72 homes a year — an increment, not a national gap closed.

The problem, in the government’s own words. HUD (June 12, 2026): “America needs more housing, and manufactured housing is part of the solution.” The January 20, 2025 memorandum directed agencies to lower housing cost and expand supply. EO 14394 (March 13, 2026) names regulatory barriers, slow permitting, and onerous mandates as drivers of delay and cost, and tells agencies to examine manufactured-housing rules that rest on construction method rather than objective building and safety standards. The ROAD to Housing Act defines modular housing as factory modules meeting state/local codes, installed on a foundation — that is this product. SBA’s ITL is how a qualifying manufacturer can be financed. Those are constraints and tools. They are not a campaign speech, and they are not why this factory is proposed.

Once formed as a qualifying NAICS 31–33 manufacturer, the proposed company intends to seek financing under SBA’s enhanced Made-in-America Loan Guarantee, which provides a 90% federal loan guarantee under the International Trade Loan program, subject to SBA eligibility and lender underwriting.

Sources and uses — $5,000,000

Replace with vendor quotes before authorization. Working capital inside ITL: $1,875,000 (cap $2,000,000).

UseAmount
12-acre land acquisition$600,000
30,000-SF factory building$850,000
Site development / utilities / yard$300,000
Manufacturing equipment$900,000
Material handling / cranes$175,000
Trucks / trailers / field erection fleet$300,000
Engineering / product development$250,000
Certification / testing / code approvals$150,000
Technology / BIM / ERP / MES / QMS$100,000
Initial inventory / materials$300,000
Core executive / engineering payroll during startup$400,000
Insurance / legal / accounting / permits$125,000
Operating / working-capital reserve$550,000
Total$5,000,000
HUD: America needs more housing. EO 14394: factory method, objective building and safety standards. ROAD Act: modular means factory modules on a foundation. This plant would add IRC-modular ICF homes — 72 in the year-three base case — not a speech about restoring homeownership.

What we are asking the lender to finance. Once named and formed as a qualifying NAICS 31–33 manufacturer, the proposed company would seek up to $5,000,000 under SBA’s enhanced Made-in-America Loan Guarantee, which provides a 90% federal loan guarantee under the International Trade Loan program, subject to SBA eligibility and lender underwriting. The 90% is a guarantee to the lender, not a grant. Uses are productive capacity for a new plant: equipment, facility improvements, line installation, engineering, inventory, hiring/training, and working capital — within ITL rules, including the $2 million working-capital cap — plus a stated cash equity injection of at least 10% of total project costs. A 504 may sit beside this file for land and building. WCP is not day-one financing; SBA requires 12 full months of operations. Paparazzi is not a WCP homebuilder.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential02 Company History & Existing Operations · 6–7

Section 02

Company History & Existing Operations

Two companies. Do not collapse them. Paparazzi Marketing Group LLC is the existing company — marketing, NAICS 541600, with filed 2024 and 2025 returns. The ICF manufacturer is proposed. It has not been named. It has not been formed. There is no Paparazzi Manufacturing Group. This loan would be for a new manufacturer, once counsel names and forms it with a new EIN and a manufacturing NAICS. Recoding Paparazzi, or burning a 2013 unused LLC to put a 2013 date on a factory, would be a misrepresentation.

The bridge is not the tax return. Paparazzi proves the principal can run and market businesses. The lender will still ask why anyone should believe this group can manufacture houses. That answer is the Manufacturing Readiness Package: Terry Washington’s documented ICF credentials and a signed leadership agreement; a plant, equipment quotes, layout, workflow, staffing, QC, suppliers, BOM and capacity; a prototype with actual cost and hours; and LOIs or contracts. Paparazzi’s contribution is commercial execution. It is not that Paparazzi already runs an ICF plant.

SBA affiliation. Paparazzi Marketing Group LLC, Ooh La La Boutique, and a formed manufacturer would be disclosed as affiliates if commonly owned or controlled. The lender may read Paparazzi’s returns as affiliated operating history. That is allowed. It is not the same as the manufacturer already having two years of NAICS 31–33 receipts. The manufacturer’s first tax return, if formed, will be a manufacturing return. Paparazzi’s returns stay 541600. Recoding the marketing company as a factory to chase the 90% ITL is how a file dies on transcripts.

What the appendix must show: Paparazzi and boutique returns, statements, invoices and the tax packet (the existing-company story); manufacturer formation documents once counsel files them — EIN, operating agreement, cap table, opening bank account and the 10% cash equity wire; the CMO agreement; personal returns and Form 413. If Paparazzi’s books were thin, this would not be a $5 million factory file. They are not thin.

The sequence the lender should see: Paparazzi Marketing Group LLC operates and scales as a marketing company → principal recruits ICF manufacturing leadership → counsel names and forms a manufacturer only if that is the right structure → cash equity in → capital for plant and equipment → prototype → contracted offtake → commercial production. That is the spine of every later section.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential02 Expansion spine

What the lender should see — two companies

  1. 1.Existing company: Paparazzi Marketing Group LLC (marketing, NAICS 541600) — leave it alone
  2. 2.Proposed operation: ICF manufacturing company — not yet named, not yet formed
  3. 3.Do not invent Paparazzi Manufacturing Group. It does not exist
  4. 4.Do not burn a 2013 or earlier unused LLC to look established
  5. 5.Cash equity injection of at least 10% of total project costs into the manufacturer, once formed
  6. 6.Chief Manufacturing Officer designate (Terry Washington) + hired plant/engineering/QA before full-scale production
  7. 7.Prototype (ICF Model 001) before volume
  8. 8.Capital tied to named equipment, facility improvements, inventory and launch working capital
  9. 9.Offtake (developer LOIs / housing-organization partnerships) before full draw — the same shape as other $5M modular manufacturing startups that have closed
  10. 10.Phased output: 5 homes/month after commissioning on this line — not 20/month on day one

2011–present: Paparazzi Marketing Group LLC (marketing, customer acquisition, demand) → recruit ICF manufacturing leadership → counsel names and forms a manufacturer only if that is the right structure → capital, prototype, offtake → factory production.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential03 Management & Ownership · 8–9

Section 03

Management & Ownership

Ownership. A formed manufacturing company would be a new company owned by Philbert Andre Honore, who would execute SBA Form 1919 and Form 413 and sign an unlimited personal guaranty as a 20%+ owner under 13 CFR 120.160(a). Citizenship or LPR status of controlling owners would be certified on Form 1919. Paparazzi Marketing Group LLC and Ooh La La Boutique are affiliates and would be scheduled as such. Any manufacturing-partner equity for Terry Washington, if granted, will be modeled with counsel before signing so SBA control and potential 8(a) eligibility are not broken. The Company will not casually convey 51%.

CEO / Founder. Honore’s relevant experience is the businesses he has actually built — Paparazzi Marketing Group LLC and Ooh La La Boutique. He is not being presented as a factory operator. His job on this credit is capital, commercial strategy, partnerships, government programs, customers and corporate management.

Chief Manufacturing Officer — designate. Terry Washington, represented as Chief Manufacturing Officer of ICF Manuco. That affiliation is not independently verified in public sources as of this draft. It becomes part of the SBA package only with a résumé, references and a signed Manufacturing Leadership Agreement in Appendix B. Once documented, the message is: the manufacturing company is new; the manufacturing leadership is not. His duties: factory design and commissioning, equipment and layout, SOPs, QC, suppliers, training, costing, prototype, ramp, first 100 units, monthly KPIs.

The rest of the launch team, hired or contracted before full-scale production: Director of Engineering (ICF/structural/modular); Plant Manager; Quality Manager; Procurement/Supply Chain; Construction/Installation Director on a later licensed construction affiliate if site work is in-house — not on Paparazzi Marketing Group LLC; CFO/controller for job costing and monthly lender packages. Vacant seats will be labeled vacant, with a job description and a hire-by date tied to the draw schedule. Empty boxes are better than invented names.

Although the manufacturer is a new company, the execution strategy does not depend upon untested management capability. The Company would recruit and contract experienced manufacturing, engineering, quality-control and plant-management personnel before commercial production, and would supplement that team with the ICF manufacturing executive responsible for plant commissioning, production-system development, workforce training, quality assurance and manufacturing launch. Capital expenditures would be tied to specific production equipment, facility improvements, tooling and working-capital requirements, with production capacity phased against demonstrated demand.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential03 Launch organization

New company + existing experience + contracted expertise

The ICF manufacturing company has not been named and has not been formed. Its execution strategy does not depend on pretending a factory already exists. Paparazzi Marketing Group LLC supplies documented business-management, marketing and customer-acquisition history (operating since 2011, NAICS 541600). Experienced ICF manufacturing leadership would be recruited and contracted before full-scale production. Paparazzi is not construction infrastructure and is not the plant.

  1. Proposed manufacturing company (not yet named or formed; not yet producing)
  2. Existing operating enterprise (Paparazzi Marketing Group LLC — since 2011, marketing, NAICS 541600) and its financial records
  3. Recruited ICF manufacturing leadership: they run plant expertise; Paparazzi brings market, advertising and networking — not construction
  4. Contracted and employed manufacturing leadership (CMO designate + plant/engineering/QA)
  5. Chief Technology / Digital Manufacturing Officer (principal’s sister — PhD Computer Science — real operating role, not a board decoration)
  6. Proven ICF technology (ICC-ES evaluated form system; not an invention)
  7. Board of five + advisory council — independent seats named only when real people are under agreement

This package does not treat Terry Washington’s title or ICF Manuco as a proven fact until Appendix B contains a résumé, references, and a signed Manufacturing Leadership Agreement. Public search does not currently confirm the affiliation. Empty boxes are better than invented credentials.

SeatName / status
Founder / Chair / CEOPhilbert Andre Honore
Chief Manufacturing OfficerTerry Washington — designate, subject to agreement and verification
Chief Technology / Digital Manufacturing OfficerPrincipal’s sister — PhD, Computer Science — unnamed in this file
Chief Engineering / Product OfficerTo be hired / contracted before first article — licensed PE
CFO / ControllerNamed CPA compilation plus controller hire or contract
VP Quality & RegulatoryTo be hired before first article
VP Supply ChainTo be hired with the line
VP Field OperationsLicensed construction affiliate if site work is in-house — not Paparazzi Marketing
Plant / Production ManagerTo be hired before commissioning

Board of Directors (five seats)

Independent seats stay empty until real people are under director agreements. The sister is a director only if she actually performs CTO/CDO duties.

SeatName / statusCompetency
ChairPhilbert Andre HonoreOwnership, strategy, capital, business history
Director — ManufacturingIndependent manufacturing executive — to be named. Empty box until a real person is under a director agreement.Factory, production lines, Lean, workforce, commissioning
Director — TechnologyPrincipal’s sister — only if she actually performs CTO/CDO duties. Not a credential for the 1919.Computer science, digital manufacturing architecture
Director — Housing / ConstructionIndependent — to be named. Modular / residential / codes experience.Factory-built housing, building products, codes
Director — Finance / AuditIndependent CPA / CFO / industrial-finance professional — to be named.Financial governance, SBA/capital, audit oversight

Manufacturing Leadership Agreement

Not “my cousin knows a guy who builds houses.”

  • Parties, name, title, authority
  • Scope of services and manufacturing milestones
  • Term (target: 24 months) and minimum time commitment
  • Compensation and any equity (modeled for SBA/8(a) before signing)
  • Factory layout and equipment-specification approval
  • Commissioning supervision
  • SOP, labor-standard and QC program development
  • Plant-manager training
  • Vendor qualification
  • First 100 production units
  • Monthly management reporting
  • Non-compete / non-solicit appropriate to Louisiana law
  • Key-person life and replacement protocol

the proposed manufacturer ICF Model 001

Build one. Not 100 houses. One prototype, funded with equity, investor money, or other non-ITL sources where possible, so the $5 million is not tuition.

They built the prototype. Here is exactly what it cost. Here is how long it took. Here is how we manufacture 5, then 10, per month.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential04 Manufacturing Business Model · 10–11

Section 04

Manufacturing Business Model

The proposed manufacturer would be a manufacturer. It invoices at the factory gate. Land, permits, foundation, set, and retail to a household are the buyer’s — or they sit on a separate development or licensed construction file. That split is the business model, the NAICS model, and the SBA model. It is also how the company stays inside manufacturing programs instead of looking like a general contractor asking for a factory.

Preferred product architecture: factory-built ICF modular housing constructed to the International Residential Code as adopted by Louisiana, transported to the site and installed on a foundation. Louisiana law currently defines a manufactured home as factory-built residential dwelling constructed to HUD standards, and a modular home as factory-built residential dwelling constructed to the IRC as adopted by Louisiana. Those are different products. This plan does not call everything a “manufactured home.” The 21st Century ROAD to Housing Act likewise defines a modular home as a home constructed in a factory in one or more modules that meet applicable state/local building codes and are transported to the site and installed on foundations. That definition is the product.

The economic engine is a short list of SKUs, not custom architecture, and three market tiers on the same line: attainable housing engineered to a defined price target; workforce / moderate-income housing for developers, employers, municipalities and housing organizations; market-rate customizable modular with higher-margin finishes. Same factory. Same ICF technology. Different specifications and customer economics. That is how the Company avoids becoming a nonprofit while still producing attainable housing.

Cash cycle. Forms, rebar and concrete are bought and paid on supplier terms. Labor and overhead accrue in the bay. The panel or module ships. The developer or housing organization pays on the contract (deposits + completion draws). Working capital inside the ITL exists because this cycle is front-loaded. Inventory and WIP are the use. They are capped at $2 million inside the ITL. Additional revolving needs, if earned, are MARC or a later line — not a silent overrun of this $5 million.

Revenue on the manufacturer is factory-gate housing systems. Paparazzi Marketing Group LLC’s historical marketing receipts are affiliate history, not Book A inside the factory. Do not invent a fabrication book on a company that has not been formed to make a startup look like a going manufacturing concern. Arm’s-length POs between the affiliate and a formed factory would be documented. A plan that shows a new LLC with two years of factory sales it did not earn is a plan that fails transcripts.

What we will not do with this capital: buy land banks, finance homebuyers, build speculative subdivisions, inventory finished houses on unsold lots, convert shipping containers, or buy a steel 3D printer as the production thesis. Those are different businesses. They are not this 7(a) ITL.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential05 Product line · 4–5

Product Line / Housing Models

Four first-article SKUs plus a national library. Factory-built ICF modular. IRC as adopted by Louisiana. Permanent foundation. State modular program stamps. No container aesthetic. No HUD-code chassis as the base product. The hero platform the plant is engineered to repeat is The Bayou 2500: 2,500 SF, two-story, 4 bed / 2.5 bath / 2-car, hybrid ICF — rectangular shell, ICF exterior both floors, lightweight second floor and engineered shingle roof, garage not ICF, central wet core. First physical article remains P-920. We do not launch the Horton-fighter in month one.

SKUSFFactory costWholesaleGross profitMargin
P-640 Attainable Studio / 1-Bed640$49,800$74,000$24,20033%
P-920 Workforce 2-Bed920$69,400$102,000$32,60032%
P-1180 Family 3-Bed1180$93,200$136,000$42,80032%
P-1760 Duplex Pair1760$140,000$204,000$64,00031%

P-640 Attainable Studio / 1-Bed (640 sf, one module). Factory cost $49,800. Wholesale $74,000. Gross profit $24,200. Margin 33%. Buyer: attainable programs, ADU-style infill where zoning allows factory-built, rural starter product, nonprofit partners running standardized models. This is the line balancer — simpler MEP, faster takt, and the SKU most like a People’s Housing+–style repeatable plan.

P-920 Workforce 2-Bed (920 sf, one module). The exemplar and first article. Factory cost $69,400. Wholesale $102,000. Gross profit $32,600. Margin 32%. Material bill is in the tables. Direct labor is loaded hours in a bay, not a weather week. We do not launch five SKUs in month one.

P-1180 Family 3-Bed (1,180 sf, two modules). Factory cost $93,200. Wholesale $136,000. Gross profit $42,800. Margin 31%. Buyer: family workforce, housing organizations, scattered-site. Two-module set increases freight and set coordination — which is why it is second-year mix, not first-article.

P-1760 Duplex Pair (1,760 sf, two modules). Factory cost $140,000. Wholesale $204,000. Gross profit $64,000. Margin 31%. Buyer: missing-middle and small investors. Still B2B. Still a system, not a custom duplex drawing.

The Bayou 2500 is designed from the manufacturing line backward: ~38' × 33' plate, two stories, four main corners, one wet core, 3–4 window sizes, factory cassettes, luxury on the interior/rear elevation rather than in bump-outs. $90–$105/SF is a scale target, not accepted as Day-1 ASP or as factory COGS. The designed BOM in this package prices every assembly that physically goes into the house. Quotes and a prototype replace it. Who buys the smaller SKUs: housing nonprofits, Habitat-type affiliates, modular developers, employers, municipalities, disaster-recovery, market-rate on Tier 3 finishes. Pricing is factory-gate. Site install, if a licensed construction affiliate performs it, is a separate price on a separate entity.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential05 P-920 factory economics

One house — P-920 factory economics

First-article SKU. Replace with quoted BOM before closing. Site installation is not in Company A cost.

LineAmount
ICF form system (walls, corners, bucks — proven ICC-ES system)$7,400
Reinforcing steel (cages, lintels, connections)$6,200
Ready-mix concrete (factory pour)$6,400
Floor / roof structure and sheathing$5,800
Windows and exterior doors$5,600
MEP rough-in (electrical, plumbing, HVAC stubs)$7,600
Factory fixtures and interior finishes (attainable package)$4,200
Consumables, embedded hardware, miscellaneous$1,400
Direct labor (~280 loaded hours)$12,400
Factory overhead$7,800
Freight to set site (typical)$4,600
Total manufacturing cost$69,400
Wholesale selling price$102,000
Gross profit / margin$32,600 · 32%

Who buys them

  • Housing nonprofits and community developers. Organizations like People’s Housing+ already run standardized models, AMI targeting and buyer subsidies. The proposed factory would supply the envelope; they run the mission. That is more scalable than becoming the nonprofit.
  • Habitat affiliates and similar federated networks. Local affiliates are separate legal entities that need repeatable, code-compliant wall systems and modules — not a manufacturer pretending to be a charity.
  • Modular and production-home developers. Need factory slots and a durable envelope. Factory-gate invoice; they own land and set.
  • Regional homebuilders and employers. Workforce housing. Labor-constrained markets. Same platform, workforce-tier finishes.
  • Municipalities / public purchasers. Procurement wants domestic content, resilience and repeatable specs. Longer cycle, larger lots. 8(a) is relevant here only if eligibility is later established.
  • Disaster-recovery and replacement housing. Speed plus a wall system that belongs in wind and flood country. Factory inventory beats site-built cycle after storms.
  • Market-rate modular buyers. Tier 3: higher-margin finishes on the same ICF line. Keeps the factory from becoming a nonprofit.
Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential06 Market Opportunity & Housing Delivery · 15–17

Section 06

Market Opportunity & Housing Delivery

HUD’s sentence is the diagnosis: America needs more housing. This plant’s answer is a regional ICF modular line. Base case year three is 72 homes. That does not close Freddie Mac’s ~3.7 million or Realtor.com’s ~4 million unit estimates. It is an increment a credit committee can count.

What the house has to be. Factory-built ICF modular, constructed to the IRC as adopted by Louisiana, transported, and installed on a permanent foundation. The ROAD Act’s modular definition is that product. Louisiana’s distinction between HUD-code manufactured housing and IRC modular is the same split. This plan does not call everything a manufactured home. HUD’s June 12, 2026 chassis proposal is a proposed rule. It is not a permit, and it does not convert this SKU into HUD Code.

How the buyer’s lender treats it. FHA Handbook 4000.1, Fannie Mae’s Selling Guide, Freddie Mac’s Seller/Servicer Guide, USDA HB-1-3555, and VA MPRs can finance modular dwellings on a permanent foundation as real property — a different stack from HUD-code manufactured housing. That is a design constraint on openings, foundation interface, stamps, and third-party inspection. It is not a claim that FHA, a GSE, USDA, or VA has approved this plant. The factory invoices at the gate. The mortgage sits with the buyer.

EO 14394’s operational instruction is method versus performance: do not exclude factory-built housing because it was made in a plant if it meets objective building and safety standards. That is the argument this product makes to a zoning official. It is not an SBA appropriation.

Who actually buys the output. Developers, licensed builders, and housing organizations — including People’s Housing+–type nonprofits running AMI-targeted (80% / 120%) models with HOME or similar subsidy. Fair Housing applies to the dwelling. Gulf South flood (NFIP), elevation, and insurance sit with the site and the mortgagee. Paparazzi Marketing Group LLC does not break ground.

SBA capital is a separate stack. A formed NAICS 31–33 manufacturer can seek a 7(a) International Trade Loan with a 90% guarantee to the lender. WCP is a homebuilder revolving product after 12 months of operations. Neither program is the origin of the business. Neither program is a substitute for offtake, a prototype, or Terry’s signed manufacturing agreement.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential06 Housing documents

Primary-source language — housing, not press

HUD, the executive order, and the January 2025 memorandum. SBA press copy is not this plan’s voice.

America needs more housing, and manufactured housing is part of the solution.
U.S. Department of Housing and Urban Development, Proposed rule announcement — manufactured housing · June 12, 2026 · HUD: expanding the definition of manufactured housing
Layers of unnecessary regulatory barriers, slow permitting processes, and onerous mandates at all levels of government have delayed construction, restricted development, and driven up the costs of new housing. These constraints have made housing less affordable for many Americans. It is the policy of my Administration to reduce regulatory barriers to building homes and to steward taxpayer dollars in a manner that promotes housing affordability.
Donald J. Trump, President of the United States · March 13, 2026 · Executive Order 14394: Removing Regulatory Barriers to Affordable Home Construction
Agencies are directed to examine barriers involving manufactured housing, including restrictions based on construction method rather than objective building and safety standards.
The White House, Executive Order 14394, Section 4 (manufactured / modular method) · March 13, 2026 · Removing Regulatory Barriers to Affordable Home Construction
Federal agencies were directed to pursue actions to lower the cost of housing and expand housing supply. The memorandum identified historically high prices as a barrier to homeownership and identified regulatory requirements as contributing to the cost of constructing new homes.
The White House, Presidential Memorandum · January 20, 2025 · Delivering Emergency Price Relief for American Families and Defeating the Cost-of-Living Crisis

How the house is financed after it leaves the gate

These programs do not finance this factory. They constrain the product so a buyer’s lender can treat it as a house.

ChannelWhat it isConstraint
FHASingle-family forward mortgages on modular homes that meet HUD Handbook 4000.1 as real property on a permanent foundation. Not the HUD Code manufactured-housing (Title I / Title II manufactured) path unless the SKU is deliberately a HUD-code home.Design constraint: stampable, permanently affixed, insurable as a house. Not a marketing claim that FHA has approved this plant.
Fannie Mae / Freddie MacGSE selling guides treat factory-built modular dwellings built to state/local codes and permanently attached to a foundation as eligible 1-unit property — a different eligibility stack from HUD-code manufactured housing.Buyer’s lender still underwrites the loan. This factory sells a system, not a mortgage.
USDA Rural DevelopmentGuaranteed and direct rural housing programs can finance modular homes on permanent foundations in eligible rural areas when they meet program property standards.Site eligibility is rural-area and property-standard. Factory origin does not waive that.
VAVA-guaranteed loans can finance modular housing on a permanent foundation that meets VA minimum property requirements.Veteran eligibility and MPRs sit with the mortgage, not with the plant.
HOME / LIHTC / AMI programsNonprofit and developer buyers (People’s Housing+–type) often use AMI targeting (80% / 120%) and subsidy stacks. The factory can supply a repeatable envelope into those projects.The manufacturer is not the housing authority and not the tax-credit syndicator.
Fair Housing / floodThe Fair Housing Act applies to the dwelling regardless of factory origin. Gulf South NFIP flood-zone siting, elevation, and insurance sit with the site, the setter, and the mortgagee.SKU engineering can account for wind and flood where those are the sales geography. Siting is not a factory NAICS function.
Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential07 Competitive Position — including ICF versus containers · 18–19

Section 07

Competitive Position — including ICF versus containers

National modular plants are capacity-constrained and often wood-framed. HUD-code manufacturers are a different code, a different chassis, a different buyer-financing stack. Site-built GCs are not competitors for factory slots; they are customers or they are the labor problem. Converted shipping-container vendors are a different product that this plan rejects as the platform. The regional fight that matters for the hero SKU is D.R. Horton in Slidell: Oakdale ~$373k (2,453 SF), Tallulah ~$390k (2,706 SF), Ozark ~$337k (2,484 SF), Ledoux ~$289k (2,051 SF). Those are sponsor-verified listings as of this draft, not appraisals. The Bayou 2500 is built to make a buyer looking at a $337k–$390k Horton ask why they would buy that — more house, better structure, better flow, better presentation, lower all-in — if and only if the BOM supports it.

ICF versus containers — the question asked, answered without romance. Is ICF better than containers for habitable, financeable, insurable IRC housing? Yes. ICF is a purpose-designed structural envelope: reinforced concrete and continuous insulation, sized to the house, not to a cargo standard. A shipping container is an 8-foot-wide Corten box. Cutting it into a dwelling fights rust, thermal bridging, width, and the structural consequences of every opening. Is ICF cheaper than a used container shell? No. A used 40-foot box can cost $2,000–$6,000 and is often less than 5% of a finished house. Is ICF cheaper than a properly converted, code-compliant container home? Often yes. Published 2026 turnkey container ranges commonly run $150–$350 per square foot because conversion eats the “cheap box.” Purpose-designed modular typically clusters around $180–$280 per square foot. ICF as a wall system is commonly a 3–5% whole-home premium over wood framing, concentrated in the envelope, with energy, insurance and durability offsets that matter in Louisiana. The lender-quality sentence: ICF modular is not a bet that concrete is cheaper than scrap steel. It is a bet that a factory-built IRC house is cheaper to deliver, finance and insure than a cargo conversion that looks inexpensive on day one.

Advantages that are real: Paparazzi Marketing Group LLC’s 2011–present customer and market development; recruited ICF manufacturing leadership to be documented; ICF’s performance in wind, termite, fire and insurance-sensitive geographies; SKU discipline versus custom modular; owner who will guaranty the note; a product that maps onto Louisiana’s modular definition. Advantages we will not invent: we are not an existing ICF factory; we have not named or formed the manufacturer; we are not the low-cost Chinese container importer; we are not a national brand; we are not already 8(a) certified.

Moat is operational. Jigs, rebar cages, pour/cure control, and a P-920 that ships the same way the twentieth time as the second. Anyone can announce ICF homes. Few can quote a factory slot with a third-party inspection packet and a stamp. That is what the equipment list buys.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential08 Production system · 5–7

Manufacturing Facility & Production System

The facility is a production system, not a pretty warehouse. 12 acres master-planned from Day 1. Initial building ~30,000 SF — used or relocated industrial, not Class A new at $90–$150/SF. The line: receiving → steel/rebar → ICF assembly → floor cassette → roof cassette → MEP prefab → cabinets/bath → wall line → house assembly/finish → QC birth certificate → load → truck → foundation → erect → connect → commission. Each station has a takt tied to P-920 first, then the Bayou 2500 platform. Scrap, rework, wait time and ICF pour/cure are measured.

  1. 01Raw-material receiving. Inspect, label, store. Barcode into WMS. Nothing is manufactured until it is received.
  2. 02Steel / rebar. Cut, bend, weld connectors and cages. House-specific kits. Mill certs filed.
  3. 03ICF assembly. Purchased forms, CNC/hot-wire cuts, jigs, bucks, embeds. EPS molding is Phase 2.
  4. 04Floor manufacturing. Engineered floor assemblies. Serial / BOM record of their own.
  5. 05Roof manufacturing. Truss/panel, sheathing, insulation, membrane, penetrations.
  6. 06MEP prefab. Harnesses, manifolds, ducts. Racks and pods — not trades wandering a house for days.
  7. 07Cabinets / bath assemblies. Scaled cell. Bathroom becomes an assembly. Stone waterjet is later.
  8. 08Wall assembly line. Stations: layout, ICF, rebar, electrical, plumbing, HVAC penetrations, bucks, embeds, windows, QC.
  9. 09House assembly / finish. Floor, walls, roof, openings, drywall, paint, fixtures, appliances, exterior packages.
  10. 10QC / digital birth certificate. Dimensional, concrete, envelope, electrical, plumbing, HVAC. A house that cannot be stamped does not ship.
  11. 11Load / transport. Company trailers, securement, GPS, oversize permits. Transportation is part of the manufacturing system.
  12. 12Site: foundation → erect → connect → commission. Field crews and contracted crane. Factory is not finished when the truck leaves. Occupancy is the last station.
Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential08 Factory capacity

Factory capacity and utilization

ConfigurationHomes / monthHomes / year
1 line · 1 shift448
1 line · 2 shifts (100% of this ask)896
2 lines · 2 shifts (not in this $5M)16192
Utilization of one-line two-shift capacityHomes / yearRole in underwriting
25%24Severe downside / ramp stall
50%48Conservative — one-shift run rate
75%72Base case — year three
100%96Full two-shift one-line capacity
  • One “home” is a complete SKU (P-640 and P-920 = one module or equivalent panel set; P-1180 and P-1760 = two modules). National library models 1,200–2,500 SF are the same wall/MEP/kitchen/bath platforms in different configurations. Capacity is stated in finished homes, not panels.
  • ICF cure time is a real constraint. Phase 1 can sell open wall panels on a faster cycle than volumetric modules. The 4-home/month one-shift figure assumes a disciplined first-article mix, controlled cure, and panel product in the early months — not a science-fiction printer.
  • 100% of one line on two shifts is 96 homes/year. The base case uses 75% of that (72) in year three — a line that is busy, not theoretical.
  • A second line is not in the $5 million ITL. It is a later 504/ITL conversation after the first line is proven.
  • A 2,500 SF flagship consumes more station time than P-920. On this equipment, treat Model 2500 as ~2–3 homes/month on one shift until a second line exists. Do not pretend the Horton-comparison house is the Day-1 takt.

Throughput. One line, one shift: 4 homes per month, 48 per year — mix-weighted toward first-article sizes. A 2,500 SF Bayou consumes more station time (~2–3/month on one shift until the line is proven). One line, two shifts: 8 per month, 96 per year. Two lines are not in this $5 million. Base case year three is 72 homes (75% of two-shift capacity on this equipment). Conservative is 48. Severe is 24. The plan does not pretend a printer erases thermodynamics.

Physical requirements. High doors, industrial slab, docks, gantry/jib (bridge crane later), three-phase power, compressed air, dust and weld exhaust, QA lab, maintenance shop. The 12 acres hold truck yard, material yard, finished staging, and a pad for the later EPS building. Do not paint the property into a corner.

Owner-occupancy. Land + building + site are 504-eligible ($1.75M in this schedule). Stuffing them into a 7(a) ITL is possible and a CDC will ask why. Preferred: 504 on real estate, 7(a) on equipment/fleet/working capital. 10% cash equity is additional. If the plant is leased instead, the ITL finances improvements and the lease needs a landlord waiver.

Production-line layout, architectural plans, the Bayou 2500 BOM, and the equipment SKU register belong in Appendix B. This section tells the lender the system.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential09 Equipment · 3–4

Equipment & Technology

Every equipment dollar maps to a station on the line and to an ITL-eligible use. The schedule is line-item priced with internal SKUs (EQ-…). Serial numbers and VINs are issued on vendor invoices and titles — they are not invented here. When a quote differs from the schedule, the schedule changes. The $5,000,000 ceiling does not.

CellRoleBudget
ICF assembly6 priced line items. Estimates pending vendor quotes.$95,000
Rebar7 priced line items. Estimates pending vendor quotes.$155,000
Steel fab11 priced line items. Estimates pending vendor quotes.$145,000
Floor + roof8 priced line items. Estimates pending vendor quotes.$115,000
MEP prefab12 priced line items. Estimates pending vendor quotes.$90,000
Kitchen + bath7 priced line items. Estimates pending vendor quotes.$68,000
Windows + doors4 priced line items. Estimates pending vendor quotes.$18,000
Finishing6 priced line items. Estimates pending vendor quotes.$52,000
Concrete (field)7 priced line items. Estimates pending vendor quotes.$38,000
QC laboratory9 priced line items. Estimates pending vendor quotes.$48,000
Maintenance7 priced line items. Estimates pending vendor quotes.$28,000
Utilities (air)4 priced line items. Estimates pending vendor quotes.$32,000
Safety5 priced line items. Estimates pending vendor quotes.$16,000
Material handling / cranes (separate bucket)Forklifts, gantry, jibs, docks, racks — not a bridge crane.$175,000
Trucks / trailers / field erection (separate bucket)Two used tractors, trailers, pickup, telehandler, mini-ex. Crane contracted.$300,000
Digital factory hardware + year-1 software (separate bucket)BIM → BOM → MES starter. Not a custom software company.$100,000
Equipment + install (in $1.85M + $0.40M uses)$1,475,000

Phase 1 cells: ICF assembly from purchased forms (not an EPS plant); CNC rebar; plasma/ironworker/weld for connectors; floor and roof cassette tables; MEP prefab; scaled cabinets; window/door packages; finish; QC lab; compressed air; maintenance spares; OSHA guarding. Material handling is a separate $175k bucket. Trucks, trailers, telehandler, mini-ex, and skid steer are a $300k fleet bucket. A company-owned crane does not fit beside those trucks; crane access is contracted and reserved in working capital.

The more affordable factory. Phase 1 buys a proven ICC-ES ICF form system rather than inventing a foam machine. It contracts ready-mix rather than owning a batch plant. It sells the P-920 first-article before it sells every unit as a Bayou 2500. It uses used equipment where quality allows. It does not 3D-print steel, mold EPS, or pour a concrete roof as the standard. Those are later files.

Useful life. 504, if used, wants long-life equipment. Consumables and first-run ICF forms are working capital / inventory, not capex. Software seats are in the $100k technology bucket so we are not blind; they are poor collateral.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential10 Supply Chain / Made-in-America Strategy · 25–26

Section 10

Supply Chain / Made-in-America Strategy

SBA listed, as an ITL purpose, diversifying supply chains away from foreign adversaries and bringing critical production back to the United States. The proposed manufacturer’s housing system is domestic ICF production: U.S. cement and aggregate via ready-mix, U.S. reinforcing steel, a proven form system specified for domestic supply, cut, assembled and poured here. Windows, doors, and MEP will be specified with U.S. or USMCA suppliers where the SKU allows, and substitutions will be documented. The point is not a slogan on the cover. The point is mill certs, mix designs and form evaluation reports in the job folder.

Binding inputs are forms, rebar, concrete, openings and MEP. Dual-source what can be dual-sourced. Ready-mix is contracted with backup plants. No single-source “we’ll figure it out.” Appendix B will include current supplier invoices and letters on capacity to supply the ramp.

What we will not do: import a finished house and call it manufacturing; convert imported containers and call them American ICF homes. Subassemblies may be purchased. The structural envelope and the module as invoiced are the proposed manufacturer’s.

Inventory policy. The $800,000 inventory use is first-run forms, rebar, openings and BOM for the P-920 lot, not a bet on commodity prices. Hedge is operational (turns), not a derivatives desk.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential10 ICF to housing

The production chain

  1. 01

    Engineering

    Standardized residential systems, IRC typicals, repeatable BOM

  2. 02

    ICF components

    Forms, rebar cages, concrete, openings, embedded hardware

  3. 03

    Proposed manufacturer (not yet formed)

    Factory QC · NAICS 31–33 · unnamed

  4. 04

    Wall systems / modules

    Repeatable SKUs, not one-off site builds

  5. 05

    Licensed site installation

    Separate construction entity where licensing requires it — not Paparazzi Marketing

  6. 06

    Code-compliant homes

    IRC modular on a permanent foundation

  7. 07

    American housing supply

    Attainable, workforce, and market-rate from one platform

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential11 Sales, Contracts & Distribution · 27–28

Section 11

Sales, Contracts & Distribution

Distribution is B2B factory-gate. The first customers are developers, builders and housing organizations who already work with the principal or who already run standardized housing models. The sales motion is not a national ad campaign. It is a capacity conversation with people who already have land, AMI targeting, or a Habitat-style affiliate board — and cannot get a factory slot.

People’s Housing+ is the local benchmark, not the corporate identity. They operate repeatable models (Gala Apple, Night Heron, Star Jasmine, Goldfinch, Kingfisher, Swift, Darter, Ambrosia, Satsuma, Live Oak) with standardized features even when exteriors differ. Their projects include New Orleans East, Gentilly, Tremé/7th Ward, Tulane/Gravier and Broadmoor. Current examples include New Orleans East homes around $200,000 with subsidies as high as $95,000 for eligible buyers, and Broadmoor/Central City examples around $150,000 with substantial subsidies. Buyer programs generally target households at or below 80% AMI, with some opportunities up to 120% AMI. Their 2024 Form 990 (People’s Housing Inc., 501(c)(3), Louisiana) shows approximately $2.118 million revenue, $1.469 million expenses, $11.304 million assets, $7.958 million liabilities, $3.346 million net assets, and about a 76% program-expense ratio. The filing describes a mission around affordable housing, economic opportunity, financial stability and generational wealth. The proposed manufacturer does not need to become People’s Housing+. It can become the manufacturing supplier to organizations like People’s Housing+. That is a much more scalable model.

Contract shape. Deposit. Progress as the panel or module hits QC. Balance before ship or on ship, per the PO. No inventorying finished houses for unsold lots. Letters of intent in Appendix B should name SKU, quantity, approximate ship window, and price band. Soft “we support the concept” letters are not offtake.

Concentration. No single account above 25% of pro forma housing revenue without a take-or-pay or a deposit structure the lender can live with. Year-one diversifier is offtake and, if contracted, arm’s-length work with Paparazzi Marketing Group LLC — not a fictional factory sales history. Transfer pricing will be documented. Affiliated-company financials go in Appendix C.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential11 Two companies

Manufacturer vs homebuilding file

Existing company · marketing · NAICS 541600

Paparazzi Marketing Group LLC

Established operating business. Marketing, customer acquisition, sales, contractor management. 2024 receipts $801,468 / net profit $149,406. 2025 receipts $989,842. This is the documented commercial track record. This is not the factory and will not be recoded as manufacturing.

541600 on the filed returns. Do not change this code to chase ITL.

  • Marketing and customer acquisition
  • Sales execution and business development
  • Managed contract labor
  • Affiliate disclosure on a manufacturing application, if a separate manufacturer is formed
Proposed · not yet named · not yet formed

Proposed ICF manufacturing company

The entity that would operate the ICF manufacturing business if counsel determines a separate company is the best legal/SBA structure. It does not exist yet. Do not treat a draft name as a borrower.

Primary classification must follow actual production. Candidate: 327390 Other Concrete Product Manufacturing. Construction 236/238 is not filed on this entity. Paparazzi’s 541600 is not filed on this entity.

  • ICF component production, wall systems, panels and modules
  • Reinforcement, openings, embedded hardware, factory QC
  • MEP integration where appropriate, packaging and transport
  • Sell systems to unaffiliated developers, builders and housing organizations, and to affiliates at arm’s length
Existing Schedule C business · 2025 · not manufacturing

Ooh La La Boutique

Second documented revenue-producing business on the 2025 return ($776,760 gross receipts). Additional proof the principal operates real companies. Not a factory and not the ITL applicant.

Retail / boutique activity. Do not recode as manufacturing.

  • Operate as a retail boutique
  • Remain a disclosed affiliate if commonly owned
Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential12 Workforce & Hiring Plan · 29

Section 12

Workforce & Hiring Plan

Headcount follows the line, not a political jobs poster. Year-one model: about 28 people (ICF/concrete, rebar, MEP, QA, shipping, supervision, office). Year-three base: about 54. Year-five: about 70 if 90+ homes. Those numbers are in the projection tables. They are not a promise to a press release.

Skills: ICF/concrete placement, rebar, crane, electricians and plumbers for rough-in, QA, and a production manager. Training is a working-capital use (the $550,000 ramp line includes hiring and training). We will use local workforce partners where they exist. We will not tell the lender that an untrained crew will hit 32% gross margin in month two.

SBA’s manufacturing programs are explicit about hiring U.S. workers. This plan agrees. Jobs appear when the line is fed with orders. The manning table in the appendix will show hire-by dates tied to draws.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential13 Legal, Regulatory & Governance Framework · 30–32

Section 13

Legal, Regulatory & Governance Framework

This section exists so a bank, CDC, agency or strategic partner can see that the Company has distinguished factory product from site improvement, IRC modular from HUD manufactured, manufacturer from contractor, and commercial company from charity. Counsel will confirm every statutory citation before closing. This is a business-plan framework, not a legal opinion.

Louisiana corporate law. The operating manufacturer is a commercial company. Optional benefit-corporation election is discussed below and is not automatic. Affiliation among related entities will be disclosed on SBA Form 1919. Mixing manufacturer, developer, contractor, nonprofit and mortgage functions on one set of books is how SBA, tax and lender files fail.

Louisiana civil-law / property framework. Louisiana’s civil-law heritage matters for property, ownership, immovables, construction rights, privileges, contracts, security and real-estate transactions. Civil Code Article 472 treats building materials as movables until incorporation into the construction. The Private Works Act creates statutory privileges for contractors, laborers, sellers of materials and others involved in improvements to immovables. Factory ICF panels, components and modules are movables until they are incorporated into the immovable. Contracts, insurance, UCC and Private Works Act practice must track that line. That is not philosophy. That is how a factory gets paid and how a site gets a clean title.

Louisiana Benefit Corporation statute. R.S. 12:1804 allows a business corporation to elect benefit corporation status through its articles. The corporate name must include “A Benefit Corporation” or the parenthetical equivalent. R.S. 12:1811 requires a purpose of creating a general public benefit and permits specific public benefits. Louisiana requires an independent benefit director responsible for an annual benefit report. Possible specific-benefit language includes affordable American housing, domestic manufacturing, Louisiana employment, workforce development, resilient housing, material-efficient construction, expansion of attainable homeownership, and domestic supply-chain development. The Company will not convert until a CPA and attorney review corporate, financing and governance implications. Benefit status creates real statutory obligations.

Louisiana factory-built housing law and Act 765 / SB 398. Louisiana currently distinguishes HUD manufactured housing from IRC modular housing. Act 765 (SB 398, 2026 Regular Session) restructures regulation of manufactured, modular and factory-built housing effective January 1, 2027: revised definitions; factory-built housing residential contractors/developers; licensing, warranties and installation; transfer of regulatory functions toward the Louisiana State Licensing Board for Contractors through an expanded Residential Contractors Subcommittee; and a dedicated fund account. The Company will decide, with Louisiana counsel and code officials, before engineering lock whether the product is (A) IRC modular housing, (B) HUD-code manufactured housing, or (C) a dual product line. For the ICF concept in this plan, IRC modular is the natural conceptual fit. It must still be confirmed. Manufacturing a component does not automatically authorize site construction. Act 765 specifically creates a regulatory framework for factory-built housing developers and residential contractors. Entity 3 exists for that reason.

Louisiana State Uniform Construction Code / IRC modular pathway. Destination-state IRC/IBC as adopted, state modular program labels, third-party inspection as required. HUD manufactured-housing pathway is not the base SKU. If a future SKU is deliberately entered under HUD Code (NAICS 321991), it will be a separate engineering, labeling, financing and sales packet.

How the house is financed after it leaves the gate. FHA 4000.1, Fannie Mae, Freddie Mac, USDA Rural Development, and VA can treat IRC modular on a permanent foundation as real property — not as HUD-code manufactured housing. Fair Housing applies to the dwelling. NFIP flood rules apply to the site. Those programs do not finance this factory; they constrain the product so a buyer’s lender can close. Compatibility is a design requirement. It is not a representation that any of those agencies has approved this plant or this loan.

Louisiana contractor licensing, construction contracts and the Private Works Act. Licensed construction is a separate operation. Contracts will distinguish factory sale of movables from site improvement of immovables, with appropriate privileges, notices and insurance. Product liability, warranty, QA, environmental/safety (OSHA, silica, concrete, rebar), and intellectual property (drawings, jigs, SKU typicals) have owners and budgets. Insurance binders belong in Appendix C.

SBA affiliation, manufacturing financing, and 8(a). See Sections 14 and 22. 8(a) is potential only. Federal procurement compliance is relevant if and when the Company is in a contracting channel; it is not assumed.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential14 SBA Loan Request & Sources / Uses · 33–34

Section 14

SBA Loan Request & Sources / Uses

Request. Up to $5,000,000 SBA 7(a) International Trade Loan — once a qualifying NAICS 31–33 manufacturer is named and formed. That company would intend to seek financing under SBA’s enhanced Made-in-America Loan Guarantee, which provides a 90% federal loan guarantee under the International Trade Loan program, subject to SBA eligibility and lender underwriting. A qualifying small manufacturer in NAICS sectors 31–33 can potentially access the enhanced 90% SBA guarantee through the ITL program, subject to program and lender eligibility. We will not write “SBA will guarantee 90% of our $5 million loan” as if SBA were funding 90% of the proposed manufacturer. Maximum SBA exposure on an ITL is $4.5 million. Working capital inside an ITL cannot exceed $2 million. This sources-and-uses keeps WC at $1.60 million.

Uses (detail in tables): ICF production equipment $0.50 million; concrete/reinforcement $0.40 million; material handling $0.20 million; automation/tooling $0.35 million; engineering/software $0.15 million; installation/commissioning $0.40 million; leased-plant improvements $1.40 million; initial raw materials $0.40 million; hiring/training $0.20 million; working capital $0.70 million; contingency $0.30 million. Total $5.00 million. Land and a purchased building, if any, belong on a 504 — not stuffed into this ITL. Final numbers come from quotes in Appendix B.

Why this project fits SBA’s manufacturing priorities. SBA identifies manufacturing as a priority for access to capital and permits 7(a) proceeds to start a business. Eligible uses include upgrading or replacing equipment, modernizing facilities, diversifying supply chains, building inventory, and expanding capacity. For FY2026, SBA waived certain fees for qualifying manufacturers under NAICS 31–33 on smaller 7(a) loans and on manufacturing 504 loans (October 1, 2025–September 30, 2026). A $5 million ITL does not receive the $950,000 7(a) fee waiver.

Parallel 504 and the July 4, 2026 stack. Since July 4, 2026, SBA Policy Notice 5000-879058 allows qualifying borrowers to combine 7(a) and 504 so that a 7(a) balance does not reduce 504 capacity — up to $5 million 7(a) plus up to $5 million 504 ($5.5 million SBA portion for small manufacturers). That is not one $10 million loan. Sequence: 7(a)/ITL for this working-capital and equipment file; 504 for land, building and long-life equipment. Do not double-finance the same asset.

WCP / homebuilder product. Paparazzi Marketing Group LLC is a marketing company (NAICS 541600). It is not a homebuilder and it does not break ground. WCP requires at least 12 full months of operations. This plan does not put WCP on Paparazzi or on a factory that does not yet exist. Initial financing is factory buildout (ITL / 504). If a licensed construction affiliate is later formed and actually performs residential projects, WCP is a later tool for that entity.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential14 Sources and uses detail

Uses of $5,000,000

UseBucketAmount

12-acre land acquisition

Master-planned from Day 1. $50,000/acre is a target, not an appraisal. Replace with a contract and environmental.

Facility$600,000

30,000-SF factory building

$28.33/SF. That is a used or relocated metal building / existing industrial purchase — not new Class A construction ($90–$150/SF would blow the ceiling by itself).

Facility$850,000

Site development / utilities / yard

Production yard first, pretty parking last. Stormwater, truck drives, utility taps, fencing.

Facility$300,000

Manufacturing equipment

Every Phase-1 machine that turns purchased inputs into a house. No EPS molding plant. No fiber laser. No robotics.

Equipment$900,000

Material handling / cranes

Gantry/jib, not a $400k bridge-crane package. Forklifts used/late-model.

Equipment$175,000

Trucks / trailers / field erection fleet

Two used tractors, trailers, pickup, telehandler, mini-ex, skid steer. Mobile crane is contracted, not owned.

Equipment$300,000

Engineering / product development

PE stamps, typicals, BOM, first-article engineering. Not a year of a 12-person engineering department.

Working capital$250,000

Certification / testing / code approvals

Louisiana first. 50-state matrix started. Accredited-lab tests. Not 50 certificates on Day 1.

Working capital$150,000

Technology / BIM / ERP / MES / QMS

Digital thread starter stack. Seats and servers, not a custom MES build.

Working capital$100,000

Initial inventory / materials

Safety stock + first-article houses. Not a quarter of national volume.

Working capital$300,000

Core executive / engineering payroll during startup

Not a year of $200k–$300k elite salaries. Founder draw + CMO launch contract + CTO + controller + quality + production supervisor, with burden.

Working capital$400,000

Insurance / legal / accounting / permits

GL, product, WC, auto, property, inland marine, umbrella, cyber, entity work, CPA, permits.

Working capital$125,000

Operating / working-capital reserve

Payroll float, utilities, receivables lag, crane rental, oversize permits, warranty, surprises. This is how the plant actually operates.

Working capital$550,000
Total ITL request$5,000,000

The WCP can provide financing of up to 100% of eligible direct project costs for qualifying homebuilders, subject to program requirements and lender underwriting. WCP requires at least 12 full months of operations. It is not day-one financing for a proposed manufacturer. Paparazzi Marketing Group LLC is a marketing company, not a homebuilder WCP borrower.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential15 Financial History · 35

Section 15

Financial History

This section is a lockbox. The manufacturer has not been formed and will not have two years of manufacturer returns. The lender will underwrite (1) the owner’s personal returns and Form 413, (2) Paparazzi Marketing Group LLC’s business returns, statements and debt schedule as an affiliate, and (3) formation documents and an opening balance sheet if and when counsel forms a manufacturer. Tables show known Paparazzi 2024/2025 figures. A $5 million authorization without those numbers is not a complete file. Startup 7(a) files also typically require a meaningful equity injection; that number will be stated, not implied.

What must appear: revenue, gross profit, operating expense, EBITDA, owner add-backs (documented), existing debt service, and a reconciliation to the tax return. Cash vs accrual will be stated. If the historical shop was cash-basis, the CPA will present an accrual view the credit committee can read.

Paparazzi Marketing Group LLC’s historical margins, if they exist, inform owner capacity — they do not become the factory’s gross-margin story. The P-920 32% is a designed BOM for a plant that has not yet run. It will be replaced with prototype actuals. We will not tell the lender housing magically does 40%.

Owner AGI for 2023–2025 is discussed in Section 22 solely in connection with potential 8(a) economic-disadvantage tests. It is not a substitute for business tax returns. Paparazzi Marketing Group LLC banking history since 2011 belongs in Appendix A as affiliate evidence. A formed manufacturer would have opening statements, not a 15-year deposit history.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential15 Historical lockbox

Figures from the filed packet

PeriodRevenueProfit / incomeSource
Paparazzi Marketing Group LLC 2024$801,468$149,406Filed Schedule C — marketing NAICS 541600. Gross receipts $801,468; net profit $149,406. Not manufacturing.
Paparazzi Marketing Group LLC 2025$989,842$540,347Filed return — marketing NAICS 541600. Gross receipts $989,842; net income $540,347. Not manufacturing.
Ooh La La Boutique 2025$776,760Second Schedule C. Gross receipts $776,760. Retail, not manufacturing.
Proposed ICF manufacturer$0$0Not yet named or formed. No manufacturing receipts. Opening books only after counsel forms the entity.
Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential16 5-Year Financial Projections · 36–38

Section 16

5-Year Financial Projections

The detailed workbook is a separate deliverable (the financial model). This section states the logic. Revenue = (homes × mix-weighted wholesale) + only those affiliate or other contracts that actually exist. Do not plug a $1.6–2.3 million “existing fabrication” line into a company that has not been formed unless there is a PO. COGS is the housing BOM (ICF forms, rebar, concrete, floor/roof, windows, doors, MEP, fixtures, factory labor, freight). Site installation is not in the manufacturer’s COGS.

Year one is installation, prototype and first lots (24 homes in the base). Debt service is modeled at interest-only / partial P&I. Years two–five assume full P&I on $5 million at an illustrative 9.25%. Base year three is 72 homes on this line. The 5 / 10 / 20 homes-per-month path is a management target: 5/month after commissioning is this plant; 10/month stretches two shifts; 20/month is a later second line. The tables show the underwriting path. They are not a promise of 500 houses.

Mix. Year one is P-920. Later years add P-640 for takt and P-1180/P-1760 only when the two-module dance is proven. Weighted ASP in the model is about $96,000–$108,000 factory-gate. If mix shifts to P-640, revenue per home falls and unit count can rise. If mix shifts to P-1760, the opposite. Sensitivity lives in the workbook.

Insert-actuals rule. Paparazzi 2024/2025 receipts are in the lockbox. They are not Year 0 factory revenue. If the other/affiliate column in the model is not supported by a PO, set it to zero before a bank credits it. We will not leave a disconnected model in the file.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential16 Base-case projections

Five-year base case

Full workbook is the Financial model. Housing revenue is factory-gate wholesale.

YearOther / affiliate*HousingHomesRevenueEBITDADSCRJobs
FY2027$1,650,000$2,280,00024$3,930,000$432,3001.13x28
FY2028$1,880,000$4,704,00048$6,584,000$1,053,4401.37x42
FY2029$2,070,000$7,344,00072$9,414,000$1,788,6602.33x54
FY2030$2,200,000$9,180,00090$11,380,000$2,276,0002.96x62
FY2031$2,310,000$11,016,000108$13,326,000$2,798,4603.64x70
Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential17 Debt-Service & Repayment Analysis · 39–40

Section 17

Debt-Service & Repayment Analysis

The lender does not need the company to be “profitable.” The lender needs recurring cash to service the proposed debt with coverage. Target 1.25x on the credit case. Illustrative full P&I: about $64,020 per month, $768,240 per year. 1.25x needs about $960,000 of cash available for debt service.

Base path: FY2027 1.13x on half P&I during install; FY2028 1.37x; FY2029 2.33x. Conservative year-three (48 homes): 1.41x in the current table, which still includes an other/affiliate placeholder — zero that column until contracted. Severe year-three (24 homes): 0.43x on full P&I — does not clear. That case is in the file on purpose. Mitigation: do not fully draw until POs exist; 12-month interest-only; equipment that can be sold; owner liquidity on Form 413. A plan that hides the 0.43x is a plan that fails in committee when someone runs a 25% utilization.

Covenants we expect: monthly statements; DSCR test after conversion to P&I; limitation on additional debt; key-person life as required; deposit relationship. We would rather write them down than discover them at closing.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential17 Coverage and downside

Debt service by year (base)

YearEBITDADebt serviceDSCRStructure
FY2027$432,300$384,1201.13xInterest-only / 50% P&I during install + prototype
FY2028$1,053,440$768,2401.37xFull P&I — toward 5 homes/month run-rate
FY2029$1,788,660$768,2402.33xFull P&I — base 72 homes (~6/month)
FY2030$2,276,000$768,2402.96xFull P&I
FY2031$2,798,460$768,2403.64xFull P&I

Year-three utilization cases

Same $768,240 full P&I. The severe case is disclosed because hiding it would fail in committee.

CaseHomesRevenueEBITDADSCRCovers 1.25x?
Base — 75% of one-line two-shift capacity72$9,414,000$1,788,6602.33xYes
Conservative — 50% utilization (one-shift run rate)48$6,876,000$1,083,0001.41xYes
Severe downside — 25% utilization24$4,168,000$330,0000.43xNo — see note
  • The underwriting case for THIS $5M line (~6 homes/month). Mix-weighted housing ASP ~$102k. Other/affiliate revenue is a placeholder until contracted. 20 homes/month is a later second-line file.
  • About 4 homes/month. The other/affiliate column in this table is a placeholder until there is a PO. Do not treat Paparazzi marketing receipts as factory cash flow.
  • Full P&I is not covered. This is why the loan is drawn to equipment invoices, with a 12-month interest-only period and a stop on further draws if offtake is not in house. Do not rely on Paparazzi marketing cash flow as if it were plant DSCR.
Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential18 Risk Analysis & Mitigation · 41

Section 18

Risk Analysis & Mitigation

Offtake risk. Mitigation: LOIs and POs before full draw; SKU freeze on P-920; panel product that can sell before volumetric modules. There is no existing factory book to hide behind. Execution risk. Mitigation: ICF partner/CMO under written agreement; proven form system; commissioning budget; plant manager before first article. Input-price risk. Mitigation: quote windows, deposits, dual source. Labor risk. Mitigation: loaded wage in the BOM, training budget. Regulatory risk. Mitigation: IRC modular pathway confirmed with counsel. Affiliate risk. Mitigation: separate entities, arm’s-length PO, no commingling of ITL proceeds into Paparazzi Marketing Group LLC site work. Key-person risk (CMO). Mitigation: agreement, replacement protocol, Plant Manager trained beside him. 8(a) risk. Mitigation: do not represent eligibility that has not been established. Credit risk of a $5 million note on a new manufacturer. Mitigation: 90% ITL structure for the lender if the Company qualifies; I/O period; disclosed downside DSCR; personal guaranty; prototype; equity injection stated in the file.

What would kill the file honestly: no offtake, construction NAICS on the manufacturer, a model that only shows 500 houses, a use of proceeds that buys land for spec homes, or a plan that calls a container yard an ICF factory. We are not submitting that file.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential19 Implementation Timeline · 42

Section 19

Implementation Timeline

Month 0–1: CPA locks 2025 codes. Complete 1919/413/transcripts. Select an ITL-literate PLP lender. Counsel memo on IRC modular versus HUD manufactured and on Act 765 licensing. Month 1–3: offtake and quotes current; SBA authorization. Month 3–6: facility work, equipment, first-article P-920 (panel then module); interest-only. Month 6–12: first commercial lots toward 24 homes; full P&I only when trailing coverage supports it. Prepare Act 765 licenses before January 1, 2027. Month 12–24: one-shift run rate (48). Month 24–36: base 72; second line only if earned.

Draws follow invoices. That is both SBA hygiene and the severe-case control. A timeline that dumps $5 million on day one is not this timeline.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential20 Why ICF — the manufacturing argument · 43

Section 20

Why ICF — the manufacturing argument

ICF is not a slogan. It is a standardized structural envelope: reinforced concrete; continuous insulation; controlled factory assembly; repeatable openings; standardized MEP penetrations; engineered reinforcement; repeatable floor and roof interfaces. That is what a factory can jig. Stick-built wood in the weather cannot. The locked hero geometry is two-story on a ~1,250 SF plate so foundation and roof are roughly half a ranch, with the second floor and the roof built as cassettes. A concrete roof is a FORTRESS option, not the standard. The garage is not ICF.

The business case is a chain: buy materials in volume → standardize designs → reduce waste → reduce field labor → reduce weather exposure → increase production predictability → increase throughput → lower delivered housing cost → increase housing supply. That is the bridge between the manufacturing story and the attainable-housing story. It is also the operational answer to the White House instruction to lower the cost of housing and expand supply, and to the Executive Order’s diagnosis of construction cost and delay.

Gulf South performance is part of the unit economics, not a brochure. Wind, termite, fire, insurance and energy sit in the wall where they are engineered and documented. Flood and elevation sit with the site under NFIP. This plan does not paste climate labels on an ICF form.

Phase 1 is the affordable way to do this: lease the building; buy a proven form system; ready-mix; open panels before every unit is volumetric; used rebar equipment; SKU freeze; CMO-supervised commissioning. The expensive way is to invent a printer, a proprietary foam machine, a batch plant and a container conversion line in the same $5 million. This plan takes the first path.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential21 Factory vs charity vs mortgage — keep the entities split · 44

Section 21

Factory vs charity vs mortgage — keep the entities split

This is not an affordable-housing nonprofit. It is a proposed manufacturer whose output includes attainable housing. Habitat for Humanity International is the structural lesson: a 501(c)(3) federated network whose local U.S. affiliates are separate legal entities with their own boards. Habitat International does not own every local hammer. The proposed manufacturer should not try to be manufacturer + charity + developer + contractor + mortgage company.

Commercial manufacturing → separate licensed construction/set where needed → separate nonprofit or community-housing partner → independent mortgage lenders (FHA, GSE, USDA, VA, conventional) → government housing programs (HOME, LIHTC, AMI targeting) on the buyer’s side. That split is how SBA, tax, Fair Housing, and a credit committee can read the file. The UN is not in this stack. The UN is not funding this plant.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential22 8(a) — potential channel, not a representation · 45

Section 22

8(a) — potential channel, not a representation

The current SBA 8(a) program provides federal contracting assistance, competitive set-asides, sole-source opportunities, joint-venture opportunities and business-development assistance. Manufacturing 8(a) sole-source / competitive thresholds under FAR 19.805-1 can reach $8.5 million, versus $5.5 million for other acquisitions. Those are contracting thresholds, not a sales forecast.

Current qualification elements include: small business; never previously participated; at least 51% owned and controlled by qualifying U.S. citizens; socially and economically disadvantaged ownership; personal net worth ≤ $850,000 (with regulatory exclusions); three-year average AGI ≤ $400,000; assets ≤ $6.5 million; good character; potential for success.

From the tax returns provided, owner AGI was $34,476 (2023), $289,833 (2024) and $755,795 (2025). The three-year average is approximately $360,035, which is below $400,000. That is one element. 2025 AGI itself is above $400,000; another year at that level would likely push the average over the presumption threshold. Personal net worth, personal assets, social disadvantage, ownership/control, character and potential-for-success have not been established in this file. SBA is actively scrutinizing 8(a) eligibility in 2026. This plan therefore does not represent the Company as 8(a)-eligible. If eligibility is later established, federal procurement becomes a channel. Until then it is a footnote with numbers, not a revenue line.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential23 The Bayou 2500

The Bayou 2500

SKU P2500-BAYOU. Hero platform. Not first article — that remains P-920.

Design the house from the manufacturing line backward. Simple rectangular footprints, fewer corners, standardized openings, and planned penetrations reduce ICF labor, bracing, waste, and complexity. Finish packages create luxury. Structural geometry does not.

Single-story 2,500 SF: foundation ~2,500 SF and roof ~2,500+ SF. Two-story 2,500 SF: foundation ~1,250 SF and roof ~1,250+ SF (plus garage). The factory adds a floor cassette — which is exactly the cost trade off-site construction is designed to exploit. Two stories are not inherently cheaper. This geometry is cheaper to industrialize.

  • 2,500 SF living · 2 stories · 4 bed / 2.5 bath · 24×24 garage
  • Plate ~38' × 33' · ICF perimeter 142 LF
  • ICF walls on the conditioned house. Garage is not ICF.
  • Factory floor cassette + factory roof cassette. FORTRESS concrete roof is a premium option.
  • Central wet core. Bedroom wing with identical openings. Luxury rear glass on a straight wall.
  • Finish packages change the look. The structural SKU does not.
SpaceTarget
Great room400–450 SF
Kitchen220–250 SF
Dining150–180 SF
Primary bedroom220–240 SF
Primary bath140–160 SF
Primary WIC90–110 SF
Bedroom 2130–145 SF
Bedroom 3130–145 SF
Bedroom 4130–145 SF
Bath 270–85 SF
Laundry70–90 SF
Pantry45–60 SF
Powder room25–35 SF
Mudroom50–70 SF
Foyer / circulation / storageBalance — do not waste 400–500 SF on hallways
Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential23 Horton fight / formulas

D.R. Horton Slidell — the listings to beat

Listing prices below are the sponsor’s verified D.R. Horton Slidell-area inventory as of this draft. They are marketing comparisons, not a formal appraisal or an apples-to-apples specification match. Replace with dated listing printouts in the data room before a lender uses them. Graphic comparisons elsewhere are approximate; these four are the ones to beat.

PlanCommunitySFAbout
Oakdale · 4/3/2Lakeshore Villages2,453$373,000
Tallulah · 4/3/2Lakeshore Villages2,706$390,000
Ozark · 4/3/2Bonterra2,484$337,000
Ledoux · 4/2/2Lakeshore Villages2,051$289,000

The Bayou 2500 is 4 bed / 2.5 bath. Several Horton comps are 3-bath — we are not pretending the bath count matches. The fight is more house, better structure, better flow, better presentation, and a lower all-in if the factory hits the $50/SF target. Until the prototype, that sentence is the objective, not a delivered price.

Formula ranking

RankFormulaVerdict
32,500 SF single-story ICF + shingleVery good production house, not the cheapest 2,500. Huge foundation, huge roof, large lot, more perimeter. First rendering energy — not the locked platform.
12-story ICF + conventional shingle / factory cassettesLocked base. Cuts foundation and roof roughly in half versus the ranch. Factory makes the second floor and the roof as tables, not field puzzles.
22-story ICF + factory roof cassette (named)Sweet spot of the roof debate. Included in Formula 2 as the standard roof method.
1AHybrid ICF + factory cassettesThis is Formula 2 with the garage taken out of the concrete shell. Locked. The customer does not care that the garage is not ICF. They care that the house is.
52-story ICF + concrete / ICF roof (FORTRESS)Incredible product, not the cheapest. Shoring, pumping, extra structure, extra handling. Offer after base economics are proven. Do not make it Day-1 standard.
Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential24 Designed factory COGS

Bayou 2500 — designed cost

Factory materials $149,902 + 6% waste $8,994 + 920 loaded hours (55,200 minutes) $43,240 + overhead $18,000 + freight $7,400 + warranty $3,413 = $230,949 factory COGS, about $92/SF of living area.

Site erection package (foundation materials, field labor, contracted crane share): $51,220. Lot average $25,000 plus utility/driveway/landscape allowances $30,000 are not factory COGS. $125,000 is not the cost of this house. $105/SF is not accepted as Day-1 ASP. The line-item SKU BOM is in the Bayou 2500 tab of this package (113 lines).

GroupFactorySiteAllowance
01 Foundation / site$0$15,460$0
02 ICF envelope$20,297$11,240$0
03 Exterior envelope$10,840$0$0
04 Windows / exterior doors$14,180$0$0
05 Floor cassette$11,383$0$0
06 Roof cassette$15,061$0$0
07 Insulation / air seal$3,058$0$0
08 Electrical$6,900$320$0
09 Plumbing$6,165$220$0
10 HVAC$7,250$0$0
11 Interior walls / ceilings$7,886$0$0
13 Interior doors$3,420$0$0
14 Flooring$8,711$0$0
15 Kitchen$12,850$0$0
16 Bathrooms$7,200$0$0
17 Laundry$620$0$0
18 Closets / storage$975$0$0
19 Paint / finishes$1,450$0$0
20 Garage$4,746$0$0
21 Exterior living$2,170$0$0
22 Life safety$640$0$0
23 Technology$780$0$0
24 Site connection$0$0$30,000
25 Consumables$1,800$0$0
26 Factory packaging / transport$1,100$0$0
27 Commissioning$420$680$0
Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential25 $5M uses

Nothing-left-out $5,000,000 uses

Every equipment price in this file is an estimate for planning. It is not a vendor quote, not an appraisal, and not a bid. Terry + industrial + structural + manufacturing engineering write specifications and RFQs before a major machine is purchased. Replace this schedule with quoted amounts before SBA authorization.

BucketAmount
12-acre land acquisition

Master-planned from Day 1. $50,000/acre is a target, not an appraisal. Replace with a contract and environmental.

$600,000
30,000-SF factory building

$28.33/SF. That is a used or relocated metal building / existing industrial purchase — not new Class A construction ($90–$150/SF would blow the ceiling by itself).

$850,000
Site development / utilities / yard

Production yard first, pretty parking last. Stormwater, truck drives, utility taps, fencing.

$300,000
Manufacturing equipment

Every Phase-1 machine that turns purchased inputs into a house. No EPS molding plant. No fiber laser. No robotics.

$900,000
Material handling / cranes

Gantry/jib, not a $400k bridge-crane package. Forklifts used/late-model.

$175,000
Trucks / trailers / field erection fleet

Two used tractors, trailers, pickup, telehandler, mini-ex, skid steer. Mobile crane is contracted, not owned.

$300,000
Engineering / product development

PE stamps, typicals, BOM, first-article engineering. Not a year of a 12-person engineering department.

$250,000
Certification / testing / code approvals

Louisiana first. 50-state matrix started. Accredited-lab tests. Not 50 certificates on Day 1.

$150,000
Technology / BIM / ERP / MES / QMS

Digital thread starter stack. Seats and servers, not a custom MES build.

$100,000
Initial inventory / materials

Safety stock + first-article houses. Not a quarter of national volume.

$300,000
Core executive / engineering payroll during startup

Not a year of $200k–$300k elite salaries. Founder draw + CMO launch contract + CTO + controller + quality + production supervisor, with burden.

$400,000
Insurance / legal / accounting / permits

GL, product, WC, auto, property, inland marine, umbrella, cyber, entity work, CPA, permits.

$125,000
Operating / working-capital reserve

Payroll float, utilities, receivables lag, crane rental, oversize permits, warranty, surprises. This is how the plant actually operates.

$550,000

Every machine has an internal SKU on the Budget tab. Serial numbers and VINs are TBD until invoices and titles exist. They are not invented.

Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential26 Collateral

Collateral — never blind

ClassDescriptionEstimate
real-estate12 acres — manufacturing site (target)

First mortgage / 504 first + CDC second if stacked

$600,000
real-estate30,000 SF factory building and site improvements

Same real-estate stack as land

$1,150,000
equipmentAll Phase-1 manufacturing equipment (ICF, rebar, steel, floor/roof, MEP, cabinets, finish, QC, air, safety, maintenance)

UCC-1 blanket on equipment + specific filings on CNC, plasma, rebar bender, booth

$900,000
equipmentMaterial handling: forklifts, reach, gantry, jibs, lifters, docks, racks

UCC-1; titled units listed

$175,000
equipmentIT hardware (workstations, plotter, NAS, network, scanners, tablets)

Blanket UCC — low recovery

$53,000
vehiclesTwo Class 8 tractors

Certificate of title / lender as lienholder

$100,000
vehiclesTwo flatbeds + one step-deck + utility trailer

Titles

$77,000
vehiclesHeavy-duty pickup and service upfit

Title

$48,000
equipmentTelehandler, mini excavator, skid steer, compactors, rigging

UCC and/or titles if serial-titled

$65,000
inventoryInitial raw materials and components (forms, rebar, steel, lumber, openings, MEP, finishes, appliances)

UCC inventory / proceeds

$300,000
inventoryWIP and finished assemblies (once producing)

UCC inventory

$0
otherEquipment deposits / progress payments

Assignment of deposits where the vendor will sign

$0
accountsAccounts receivable (developer invoices)

UCC accounts / proceeds

$0
  • Every titled vehicle: VIN, title status, existing liens, insurance
  • Every CNC / plasma / rebar / booth: make, model, serial, location, invoice
  • Real estate: legal description, exceptions, environmental, flood zone, survey
  • Inventory: location, cost, slow-moving, consignment (none intended)
  • Intercompany: no silent pledge of Paparazzi assets without affiliation disclosure
  • Landlord waiver before any leasehold improvements are funded
  • Replacement cost vs orderly liquidation — the lender will haircut this schedule
Paparazzi Marketing Group LLC · Proposed ICF manufacturing · Confidential19 Timeline
  1. Month 0–1File lock and lender. Do not name or form a manufacturer in this step as if it already exists. Counsel reviews affiliation, tax, licensing and financing first. Disclose Paparazzi Marketing Group LLC. Complete 1919/413/transcripts for owner and affiliate when there is an applicant. Do not recode Paparazzi as manufacturing. Select a PLP lender that has done ITL and startup manufacturing.
  2. Month 1–3Credit and authorization. Sign Manufacturing Leadership Agreement. Offtake letters in file. Equipment quotes current. Prototype plan. SBA authorization on the ITL.
  3. Month 3–6Line installation and Model 001. Facility improvements. Equipment commissioned under CMO. First-article / prototype. Interest-only / partial P&I.
  4. Month 6–12First commercial lots. Toward 24 homes in the install year; 5/month is the post-commissioning target. Full P&I only when trailing DSCR supports it.
  5. Month 12–24One-shift to mixed-shift. Toward 4–8 homes/month on this line. Second SKU only after P-920 is repeatable.
  6. Month 24–36Base case. 72 homes on this line. 10–20/month only if a second line (504) is earned. Do not order it on a forecast.
Paparazzi Marketing Group LLC · Proposed ICF manufacturing · ConfidentialAppendix index

What belongs in the appendix — not here

The core plan is the story the credit committee can read. The appendix is the audit. Full checklist is a separate tab in this package.

A. Proof the 2011 affiliate already operates

9 items

A2. Proof a manufacturer exists as a legal entity — only after counsel forms it

3 items

B. Proof the expansion is technically and commercially credible

13 items

C. Proof the debt can be repaid

7 items

End of core business plan. Print to PDF. Bind separately from the financial workbook and the evidence binder.